AI Insights · Timothy · March 2022
Top 5 Drawing & Coloring Apps Performance in Germany Q1 2022
An overview of the performance of the top 5 Drawing & Coloring apps on a unified platform in Germany during Q1 2022, highlighting key trends in downloads, revenue, and active users.
Throughout the first quarter of 2022, the leading Drawing & Coloring applications on a unified platform in Germany showcased notable trends in downloads, revenue, and active user metrics. Here’s a detailed look at the top 5 apps:
Happy Color by Numbers Game from X-Flow saw weekly downloads decline from approximately 33.5K at the end of December 2021 to about 20.6K by the end of March 2022. Weekly revenue peaked at roughly $1.4K in the last week of December and experienced a general downward trend, ending the quarter at about $562. Weekly active users remained relatively stable, averaging around 350K throughout the quarter.
Paint by Number Coloring Game by Oakever Games experienced a drop in weekly downloads from 29.3K to around 21.6K. Revenue fluctuated, starting at $1.5K and closing the quarter at approximately $592. Active users remained strong, averaging above 250K, with a peak of around 282K in the third week of March.
Phone Case DIY by Crazy Labs had a notable decline in weekly downloads from 47K at the end of December to about 12.8K mid-quarter, with a slight recovery to 24K by the end of March. Active users followed a similar trend, starting at 119K and stabilizing around 57K by the end of the quarter.
Pixel Art － Color by Number by Easybrain Ltd showed a consistent performance with weekly downloads fluctuating between 11.7K to 21.3K. Revenue peaked at $2.9K in the first week of January and ended the quarter at around $2K. Active users demonstrated stable growth, averaging above 220K for most of the quarter and peaking at 267K in the last week of March.
DIY Keyboard 3D, another offering from Crazy Labs, witnessed a decrease in weekly downloads from 31K to about 7.6K, with a slight rebound to 14.3K by the end of March. Active users saw a similar trend, starting at 35.8K and fluctuating throughout the quarter, ending at 23K.
These insights were gathered using Sensor Tower data. For more detailed analytics and trends, visit Sensor Tower’s website.
